Tuesday, January 6, 2009

Tips to Earn More Business

I attended a short presentation today delivered by a member of the Brian Tracy Programs and it was pretty interesting. The speech was centered around sales and the techniques we can all implement to earn more business and, as a result, more money. These tactics were developed from research conducted on the top money-makers in our country (income of more than $200,000/year). Following surveys and evaluations, there were 5 habits that each performed on a regular basis that were consistent across the board and directly impacted their earnings. Here is a quick snapshot:

Communicate Effectively. Communicate often and with confidence and you will earn more new business. When it comes to confidence, be aware of your words, tonality and physiology.
Ask for Referrals. We all need to overcome our fear of rejection, know what to say, respect the law of reciprocity, and then ask the question that goes something like this: “As you know, my business was built on referrals. My target client is X. Who do you know that comes to mind that could benefit from my product/service?”

Be an Action-Taker. If there’s something to be done, do it. Don’t waste time. Just get it done. Work like it’s your last day.

Ask for the Commitment. So few people shy away from actually asking for the business that they never get it. Just ask. “If you were to move forward with us…” or “If you knew we could do this…”

Invest in You. There is a proven, direct correlation between investing in one’s self and making more money. The Brian Tracy Program recommends attending at least four workshops/seminars, reading at least four relevant business books, and listening to at least four audio/video tapes each year.

Brian Tracy is hosting several live seminars in Southern California in March and April 2009. For more information, visit www.briantracy.com. Check it out. You won't regret it.

Posted by: Caroline Callaway, caroline@boltpr.com

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