Friday, February 20, 2009

Getting Creative During Job Searches

NextWork, a career transition organization helping individuals identify personal strengths to discover a fitting career path, have noted that the changing economy and the rising unemployment numbers have forced job seekers to discover new tactics to really stand out. However, what new job searching methods are almost too unconventional and leave the wrong impression with potential employers?

An article published by CNNMoney.com on February 14 (http://money.cnn.com/2009/01/14/pf/unconventional_job_searches/index.htm?postversion=2009011413), explored this question further and identified individuals exploring the good and the bad side of standing out from competing job searchers.

Most experts, including NextWork, agree that attending networking events is still the best approach in proactively searching for a job. Experts also note to expand upon face-to-face networking and to incorporate the wonderful world of online socializing by utilizing such sites as Twitter, Facebook and LinkedIn (see we keep gabbing about these outlets because they truly are the great wave of the future!). A couple of years ago these tactics were not so widely used, but now many individuals use these approaches and job searchers still need to take their approach a step further and try something unique.

A Web developer profiled in the article distributed an email to his family and friends with his job search objective and resume. He asked all of them to pass the information along to any appropriate contacts and even offered a $150 incentive to anyone who led him to a job opening. Utilizing friends and family can really help you gain the support you need during a job search and is a great approach.

Another tactic discussed in the article was one practiced by a private duty registered nurse and a marketing manager, who both wore printed t-shirts with their Web site, contact information, resume and cover letter. This is a very easy approach that can lead to discussions with strangers that may have a tip to get you in the right direction.

On the flip side, the article noted that while creativity is appreciated, 52% of marketing executives and 26% of advertising executives see unconventional job-hunting methods as unprofessional. One example that was mentioned was an individual who mailed a shoe, noting that the candidate was hoping to get a foot in the door.

The rule of thumb is to absolutely explore your creative side, but to be mindful of what is appropriate for your given industry. For more tips on job searching methods, call NextWork at (760) 420-8444 or visit www.nextworkservices.com.

Posted by: Monica Kenney, monica@boltpr.com

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